In the second part of our series: How to Get Your Hospitality Business Found Locally Online we will dive a little deeper into search intent and cover how to drive more traffic to your business using a sales funnel.

In part three of our local SEO series we cover the most common issues that can arise when optimising your Google My Business listing that can damage the chances of your business being found online.

In this article we will go over the challenges that proximity ranking can have on your business’ online presence locally and how to optimise your local business listing to mitigate some of the impact it will have.

Now it’s time to assess whether or not your website is optimised for local search results. This means making sure that the website is reiterating the information provided in your business listing rather than contradicting it, thus confusing the search engines.

We are increasingly having to look for new ways to stand out amongst our competition. Focusing on your reviews will not only rank you above your competition and drive more business but is also more likely to gain trust amongst consumers.

In this article we will cover how to enable your guests to book directly through your hotel’s Google My Business listing and the positive and negatives that come from doing so.

In this article we will show you how to post and guide you in making the most out of each post, photo and video you share on your listing.