• +44 7487 377 148
  • info@magpie-creative.co
  • Worldwide Client Base
  • +44 7487 377 148
  • info@magpie-creative.co
  • Worldwide Client Base

Magpie Creative Co.

Website Consultant + Online Business Strategist

The Process

An explanation of the entire process from your initial enquiry to project completion + beyond

Simplified Infographic

Simplified Infographic

More in-depth view of the process

THE VERY BEGINNING

After you have read through my prerequisites for working with me and you’ve submitted a contact form I will be in touch with an initial Website Worksheet. The questionnaire will ascertain whether I think we’ll be a good fit.

STEP ONE ︱In-depth Interview

So you’re looking for a new website or an upgrade of your old one and you’ve reached out to me to get the ball rolling. I have received your Website Worksheet and I think we’ll be a good fit, so that’s the hard part done! Now comes the exciting part, we need to have a chat about the whats the whys and the hows regarding your website. This is where we can go more in-depth about what a successful website means to you, your personal goals for this project and what you hope to gain from it. Working this out at the beginning is crucial for a happy conclusion. I want to deliver the best service that I can so meeting with you to discuss your pressure points are key to making this work.

I will send you an email outlining the main factors that we discussed during this meeting for reference.

STEP TWO︱Design Proposal

I will present you with 3 initial design concepts for you to choose from. They will have been inspired by our earlier discussion and any websites whose style you have expressed interest in. These initial ideas will give you a feel for the direction we are heading in and gives you the chance to decide which way you would like us to go.

Within the Proposal I will also outline our project brief, your business needs, your target audience’s needs and define what success looks like for you and how we plan to achieve it. This is where I will provide a quote for your investment. 

Should you choose to accept one of these designs, simply approve this proposal, make a 50% deposit and we can get started!

STEP THREE ︱Website Prototype

approximate time frame 2 – 3 weeks

Now that we have joined forces to create your website it’s all hands on deck! I will email you a content request which will require you to send me the basic information that will be placed on your site, such as store opening hours, address, contact information, etc.

While you are completing this and upping the ante on your end, I’ll be busy creating your website’s sitemap. This demonstrates how each part of the site is connected to each other and helps us to build the best structure for the job at hand.

Once the sitemap is approved, I will get started on your website’s first prototype. This is essentially a mock-up of how your website will look when finished. I will be using placeholder images and text for now, the main purpose of the prototype is for you to get a feel of how your site will be, how it will work, how it will operate. This is especially important for eCommerce (shop) websites as it allows you to play around, browse products, add things to your basket and checkout without spending a penny!

If you scroll to the very bottom of this page I have placed an example of what the basic prototype will look like. 

STEP FOUR ︱Website Prototype Acceptance

When you’re happy with the layout of the website, I will require you to sign off your approval. I will then request more content from you, such as your main site images, final drafts of any website text and anything else that needs to be added, including metadata (don’t worry if you’re not sure what this is, I’ll explain everything).

STEP FIVE ︱Final Draft

approximate time frame 2 – 3 weeks

Now comes the fun bit! I will inject the website with the feel of your brand. I will add your logo, brand colours, any graphics and generally make the website look great! Your social media will be integrated onto the site, final content will be placed, design will be finalised and any revisions required will be completed now as this is the website’s final draft.

If you scroll to the bottom of this page, I have placed an example of what the final draft will look like.

STEP SIX︱Final Draft Acceptance

I will again ask you to sign off on this when you are happy with how everything looks and works and I will request the next payment, 30% of the overall project cost.

STEP SEVEN︱Time for the Clever Stuff

approximate time frame 1 – 2 weeks

After all of that content creation it’s now time for you to sit back, relax and await the launch of your website. I meanwhile, will be testing and cross-checking your website to ensure that it’s ready to go live and be shared with the world! I will optimise it for the Search Engines (SEO), take care of site security, create email addresses and check and triple check all links, ensure it works smoothly and looks good on all devices.

If you opted in for eCommerce (online shop) : here is where I’ll finalise integrating your online shop with your chosen payment gateways, thus ensuring you get paid when new customers purchase from your fancy new store! The entire shopping experience will be thoroughly tested, from browsing, adding to basket, through to checkout and order/delivery notifications.

If you opted in for a Newsletter Subscription Service : this is the stage when I will be finalising and testing the newsletter subscription service that has been integrated onto your site. I will be ensuring that automated ‘Welcome’ emails are set up for your new subscribers to receive and that each and every email address collected is added onto your mailing list as I understand just how key these leads are for the ongoing success and growth of your business.

Once this is completed, we will be ready to launch your website! All that is required now is the remaining 20% of the entire project fee. Upon receipt of payment I will launch your site!

STEP EIGHT︱Website Launch

Congratulations! Your website is live, now go and share it with the world!

But don’t worry, that’s not the end, I will stick around on the launch day to make sure it all runs smoothly and to answer any questions that you might have. I also offer my support for 30 days post launch to answer any questions you might have or fix any issues that might arise.

STEP NINE︱Website Aftercare

Website Maintenance + Upkeep : If you need any help after our project is completed, I offer ongoing website care packages. This is where I ensure that your site is maintained in working order, keep an eye on security, create back ups in case anything does happen so that the site can easily be restored and generally keep everything ticking along nicely. 

If my Website Care Services interest you, please let me know or click here to learn more.

Please note: Electronic sign off will be required at each stage before proceeding to the next task.

Prototype + Final Draft Examples

Below (on the left) you will find an example of the first prototype, very plain with placeholder images and text. But it functions as your website will, for example, many of the images below will display text and an option to view more when you hover over them. So you can explore it, see how it works and we can make any layout changes at this stage. 

When the first prototype is signed off this is where it gets a lot more fun! Here you can really see your website come to life. On the right is an example of how the plain prototype (left) changes (with a few additions/tweaks since the first prototype) when filled with your real content. Much more lively don’t you think? You can also view this prototype live at the link below. 

https://www.magpie-creative.co/design-concept-03

As this prototype was only made as a demonstration for you, it is only one page whereas your actual website prototype will be an entire website where you can move from page to page (ie. go from the Home page to the About page, to the Shop, etc.). 

To the left you will find an example of the first prototype, very plain with placeholder images and text. But it functions as your website will, for example, many of the images below will display text and an option to view more when you hover over them. So you can explore it, see how it works and we can make any layout changes at this stage. 

When the first prototype is signed off this is where it gets a lot more fun! Here you can really see your website come to life. On the right is an example of how the plain prototype (left) changes (with a few additions/tweaks since the first prototype) when filled with your real content. Much more lively don’t you think? You can also view this prototype live at the link below. 

https://www.magpie-creative.co/design-concept-03

As this prototype was only made as a demonstration for you, it is only one page whereas your actual website prototype will be an entire website where you can move from page to page (ie. go from the Home page to the About page, to the Shop, etc.). 

Below (the first image) you will find an example of the first prototype, very plain with placeholder images and text. But it functions as your website will, for example, many of the images below will display text and an option to view more when you hover over them. So you can explore it, see how it works and we can make any layout changes at this stage. 

When the first prototype is signed off this is where it gets a lot more fun! Here you can really see your website come to life. The second image (below) is an example of how the plain prototype (top image) changes (with a few additions/tweaks since the first prototype) when filled with your real content. Much more lively don’t you think? You can also view this prototype live at the following link: https://www.magpie-creative.co/design-concept-03

As this prototype was only made as a demonstration for you, it is only one page whereas your actual website prototype will be an entire website where you can move from page to page (ie. go from the Home page to the About page, to the Shop, etc.). 

See what my clients are saying about working with me

If you’re ready to go ahead then please submit your project application using my Website Worksheet. Or if you have any further questions please complete the form below or email me directly at : INFO (AT) MAGPIE-CREATIVE.CO and I will get back to you within 3 working days.

If you’re ready to go ahead then please submit your project application using my Website Worksheet. Or if you have any further questions please complete the form below or email me directly at : INFO (AT) MAGPIE-CREATIVE.CO and I will get back to you within 3 working days.

Your website is the center of your digital eco-system, like a brick and mortar location, the experience matters once a customer enters, just as much as the perception they have of you before they walk through the door.

Leland Dieno

  • +44 7487 377 148
  • info@magpie-creative.co
  • Worldwide Client Base
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